3. Flo Boheme
Visual Identity ︎ Photography ︎ Content Creation ︎ Copywriting
2023
Just over a year ago, I started my own jewellery business, Flo Boheme. The idea was born out of my desire to have a personal creative outlet and combine my interests in design, vintage and fashion. I make playful and eclectic pieces for fellow magpies and vintage lovers, often featuring unique second-hand charms and beads. Every element of my small business is designed and made by me: the visual identity, packaging, photography, social media assets, copywriting and of course, the jewellery itself.
I’ve managed to grow my small business alongside being in full-time employment, making over £1000 profit last year. I have held a stall at 3 different London markets (including Salad Day’s Market) and hosted my own jewellery events, showcasing my strong work ethic, dedication and creativity.
The initial content I produced for the Flo Boheme Instagram feed combined my typographic and layout skills, along with my photography and eye for colour. I also designed the packaging – including a thank you slip. All photography is my own.
